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Where sivv sits

Your marketing stack does what it's told. SIVV tells it what it needs to know. We find the opportunities. Your platforms activate them.

Source

Your customer data

SIvv

Intelligence layer

Your execution platform

Activation

Why SIVV

The intelligence layer your marketing is missing.

SIVV integrates seamlessly with your existing tools, implementing AI-driven customer models to pinpoint promising targets. Working alongside your team towards tangible, measurable results.

AI models built for B2C behaviour

Not generic segmentation. Behavioural models built specifically for B2C transaction patterns including trajectory analysis, churn prediction, propensity scoring.

Know who to target and why

Not just data, but real decisions. SIVV surfaces specific audiences and provides precise actions, so your team acts with confidence.

Science, not fiction

Each campaign gets a control group. Every result is expressed as incremental revenue, a number that reconciles to your business. No attribution fiction.

Managed service, accountable
outcomes

Proven across verticals, deployed in retail, telco, travel and entertainment. SIVV works with your team on strategy, implementation, ongoing optimisation and accountability for outcomes.

Your data stays yours

No identifiable customer data held. SIVV models do not store names, emails, or any personally identifiable information. Full data residency compliance.

Enterprise intelligence, not enterprise project

Typically live in weeks. Seamless integration. The sophistication of a full data science team without the headcount, the build cost, or the 18-month timeline.

What Sivv surfaces

Three things every consumer brand should act on.

Grow

Spot customers ready to spend more

SIVV identifies customers on an upward trajectory before they plateau — the window where a well-timed campaign accelerates loyalty, not interrupts it.

See the audience

Defend

See the churn warning signs early

Customers don't suddenly churn — they drift. SIVV alerts you to the trajectory change months before it becomes a problem, giving you time to intervene when it still matters.

See the audience

Recover

Catch the ones worth winning back

Not every lapsed customer has the same recovery potential. SIVV scores your archive cohort for reactivation propensity — so you spend budget on win-back that actually wins.

See the audience

How Sivv works — Step 1

01. Connect

01

How Sivv works — Step 2

02. Analyse

02

How Sivv works — Step 3

03. Activate

03

How Sivv works — Step 4

04. Measure

04

SIVV integraes with your existing tech stack.

Connects to your data sources and marketing platforms seamlessly. The way your teams work is not disrupted.

See all integrations

Proof SIVV works

We don't measure attributed revenue, we measure real incremental value.

Attribution tells you who purchased after seeing a campaign. It doesn't tell you if the campaign made a difference. SIVV builds control group measurement into every opportunity, so you know the real revenue lift, not just what your platforms want to take credit for.

No more debate about incrementality.

Just proof.

Control GROUP

TARGET GROUP

76%

of revenue attributed to a campaign would likely have occured regardless.

What sivv delivers

Results that reconcile to your business.

These numbers come from incrementally measured campaigns, not attributed clicks. They represent genuinely incremental revenue driven by SIVV-powered targeting, measured against a scientific control group.

AVERAGE INCREMENTAL REVENUE LIFT